This is by far the best hairdryer I've ever used! It's lightweight but still powerful. I love the digital settings and magnetic attachments. The concentrators help a LOT with frizz, the diffuser helps frizz with curls and get a more styles natural curl look. The curl attachments are easy to use and leave a good curl when finished. But more than anything else I get a lot of compliments with it bc of the design, its magnetic, it's small, the rose gold, etc. My clients feel like they're getting VIP treatment! It's definitely worth the price.